A Philadelphia Story – Leveraging Your Brand For Career Success

The comparison struck me.

“What do you think?” I asked my client.

“I love it.” Her enthusiastic reply was quickly followed with details reinforcing her evident flattery at being compared to Katherine Hepburn.

“I love donning crisp wool trousers, a silk blouse and pearls and wielding my Monte Blanc pen. It’s who I am.”

My client is in her element. Clearly grateful for the transition from the required black suits she wore everyday for 13 years in the finance industry, she is even more thankful she had the guts to make a major career change. Transitioning from the competitive industry of finance to a more creative pursuit of had always been her dream. She is an artist, or in her words “was an painter,” who’d always held fast to the vision she would return to a more creative world. She finally has. Now, she manages a blossoming art gallery nestled in between a law firm and bakery in a quaint seaside village.

Wow. Imagine having the courage to leverage your brand towards career success and career happiness. This may require you stepping away from what you know and into what you could be. 

But career transition can be daunting. Especially if it is a big change and a change that allows you to leverage your brand and live your dream. We all know that any change is peppered with fear. But a decision that requires abandoning a successful climb up the corporate ladder to pursue a “dream” can be riddled with doubt.

Creating a plan that assesses your risk is imperative. As your career coach, it’s important for us to look your action plan from every angle so you can be creative, diligent and strategic in your approach. In doing so, you’ll flesh out options, establish goals and discover potential obstacles. Armed with this information, you can then develop the steps required to realize your vision.

As we worked together through career coaching, my client discovered that her only potential obstacle was lack of confidence. Not that she wouldn’t succeed, but would the art world once again embrace her after all these years? After conducting crucial conversations with the gallery’s clientele, she discovered her finance background was an unrecognized strength. Leveraging this with her passion with her brand, propelled her motivation and success and she took a leap of faith. Although my client doesn’t live in Philadelphia, she resides on the East coast. And much like her alter ego in “Philadelphia Story,” her story also has a happy ending.

How To Be Career Happy? Leveraging Your Brand For Career Success

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